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Mariner: the Breath of Mercury’s New Life

Mercury is said to be dead. However, that is not what the automaker is trying to prove. Earlier, Ford launched its 2008 version of the Mercury Mariner Hybrid with the intention to spruce up its sport utility vehicle (SUV) market. The effort of the automaker is in cognizance with the launch of the Ford Escape. Ford took the wraps off the Mariner Hybrid at the South Florida Auto Show.

Ford wants to prove that there is something more to Mercury that enthusiasts have to experience so it launched the version of the Mariner Hybrid. The Mercury Mariner is a compact crossover sport utility vehicle introduced back in 2005. It bears semblance with the Mazda Tribute and Ford Escape however it is deemed more upbeat.

The aura of the Mariner Hybrid is influenced by the styling of the Ford Escape but it is also swayed by European styling. The eclectic styling made to the hybrid is reflected on its two-tone interior, monotone cladding, turn signal repeaters and the exclusive “waterfall” front grille.

The 2006 version of the hybrid is also made very identical to the Ford Escape Hybrid. In its 2008 version, Ford gives the vehicle lots of interesting updates and interior styling. In fact, the version is said to have touted the new design direction for the Mercury marquee.

Mercury auto body parts were subjected to various tests and modifications to come up with a hybrid that is both efficient and stylish. Modifications include updated front and rear fascias, a raised beltline and new hood and black B-pillar molding. The automaker entertained more bright work and reduced body-color molding and cladding. This has made the new hybrid cleaner and fresher. Also, the front and back light banks have been remarkably upgraded.

The interior of the vehicle showcases superb Mercury auto parts and accessories to boost ergonomics. The outstanding facilities include climate control, radio, reworked center stack, blue hue lighting, and MP3/iPod jack. Ford also boasts several changes purposely made to reduce the level of noise, vibration and harshness.

The Mercury Mariner is the very first make of Ford to showcase one touch start. All it takes is to put the key in the ignition, turn it once and then let go. It is just as simple as other electronic start buttons. The Mariner vehicle will also be equipped with Ford’s speed-sensitive Electric Power Steering. Ford claims that the new feature significantly enhances the steering feel.

To ensure safety of the occupants, its features were updated. It is also given the active stability enhancement system to deliver greater protection in case of rollover. In addition, the enhanced side-impact system is standard.

About the Author

Correy Putton is a 28-year old bachelor from Pittsburgh, PA who has been around cars for the better part of his life. He now works online and writes all about his passion: cars. He is also a certified mechanic.

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